We know what you're thinking when you read the title, "New Year, New Look". You're probably saying to yourself, it isn't January yet! Well no, it isn't, but it is our 3 year anniversary (09/23) and we thought it a great time to revamp our logo as we move forward with growing and positioning the brand.
Our new logo, the letters E and J intertwined with a floral patterned vine is indicative of the growth and elegance we look to embody.
Like many international brands that are now recognizable by their iconic emblem, we too want that level of brand recognition and status. Going forward, we will phase out the old packaging and you'll start to receive our new packaging with your orders in the weeks to come. This has been a long, but fulfilling process, and we can't wait to hear your thoughts and reviews on social.
Not only has our logo changed, but a few of your favorite products received a packaging makeover as well.
- Our serum (Hydrating Rose Facial Elixir) and oil (Twilight Facial Oil) products now have the gold hardware to match the rest of the collection, which we absolutely love. There's something so regal and grand about gold!
- Our Deep Cream, now called Restoring Deep Cream also received an upgrade to our signature acrylic clear and gold packaging.
- Lastly, our Botanical Blue Gel Cream has been upgraded to our signature clear and acrylic packaging as well, for a more sleek and sophisticated look.
Check them out below and let us know what you think!
It's been an amazing 3 years and we absolutely could not have done it without you guys, our skincare community, and we want to say Thank you (ten times over). Cheers to many more anniversaries to come!
- LaVonndra "Elle" Johnson, Founder